📚 Case Studies
- Walmart – Made in America, the story of Sam Walton.
- Home Depot- I love Capitalism! – Ken Langone
- Microsoft – Hard Drive – biography of Bill Gates. ‘GET THE BUSINESS!”
- Starbucks – Pour Your Heart Into it – Howard Schultz
- Amazon – The Everything Store by Brad Stone – great!
- eBay – The Perfect Store by Adam Cohen
- Google – Inside the (Google) Plex by Steven Levy
- Facebook – The Facebook Effect – one of the source materials for the Social Network
- Tesla/SpaceX – Elon Musk, Tesla/SpaceX and the Quest for a Fantastic Future
- Think Like Amazon by John Rossman
- Working Backwards by Colin Bryar
- The Amazon Way by John Rossman